3.3 billion VND that is.
Post-PIFF & VNIFF, Canh Dong Bat Tan (Floating Lives) officially made its nationwide debut last Friday on Oct. 22. On its first day in theaters, the film sparked an instant “ticket fever”, as the Vietnamese press called it: Hoa Binh Cinebox reported approximately 2000 sold tickets and Thang Long Cinema approximately 900. Meanwhile, Megastar Hung Vuong had to increase showtimes in all three branches, recording 1 screening of the film every half hour.
Within the past three days of its opening weekend, approximately 11,000 movie-goers were counted for at theatres Galaxy Nguyen Du & Galaxy Nguyen Trai. At BHD Star Cinema (4th floor of the Maximark 3 mall, District 10), the number of viewers were exceptionally high since this was also the venue of the film’s official premiere event.
To date, the film’s nationwide revenue is at an estimated 3.3 billion VND (~153,000 USD; this number may seem puny in Hollywood-standards, but for the Vietnamese market, anything ‘billion’ within just its opening weekend is already a huge feat). Floating Lives is currently screening 23 official raw copies nationwide, with HCMC, alone, accounting for 17.